Location/Region: Ciudad del Este, Paraguay
Industry: Tobacco agriculture and distribution
Apps implemented: Sales, Purchase, Inventory, Manufacturing, Maintenance, Website, Invoicing
Software
Replaced: Spreadsheets
Size of the company: 70-100, depending on the season
Hosting type: Odoo Online
Implementation Partner: Grupo Xmarts
In the competitive world of tobacco, traceability and quality control are everything. For Best Tobacco Inc., a Paraguayan company that combines agricultural tradition with technological innovation, Odoo became the engine that transformed its end-to-end management, from production to export. With the support of Grupo Xmarts, the company managed to integrate all its areas, automate processes, and achieve unprecedented levels of efficiency.
Founded in 2015, Best Tobacco Inc. S.A. is a Paraguayan company dedicated to the production and commercialization of tobacco for national and international markets. Its mission is to offer products crafted to the highest standards of quality and sustainability, integrating technology, traceability, and process control that guarantee excellence from raw material to final distribution.
Based in Ciudad del Este, Best Tobacco has established itself as one of the leading references in Paraguay’s tobacco sector. Its sustained growth has been driven by technological innovation and a distribution network that includes wholesale clients and international commercial partnerships, managing over 100 distribution and export contracts per month.
"Our mission has always been to combine quality, sustainability, and technology. With Odoo, we managed to integrate all of that into a single platform."
Before Odoo: Disconnected Processes and Limited Traceability
Before implementing Odoo, Best Tobacco Inc. faced significant challenges in inventory control and traceability of finished products, especially regarding batch tracking and production dates. In addition, production planning was done manually in spreadsheets, causing delays, task duplication, and information errors.
Each department operated with separate systems, which made coordination between production, logistics, and finance difficult. The company needed a tool that offered comprehensive visibility, real-time control, and the ability to scale progressively without disproportionate investments.
"Before Odoo, we worked with isolated systems and many spreadsheets. Today, everything is integrated, visible, and up-to-date."
Odoo: The Platform That Transformed Operational Management
The Best Tobacco team discovered Odoo through their partner, Grupo Xmarts, who guided them throughout the implementation process. The decision to adopt Odoo was based on its modular model, which allows step-by-step growth, and its adaptability to local requirements. The support, training, and ongoing guidance were key to ensuring a smooth and successful adoption.
"Our goal was not just to implement a system but to accompany Best Tobacco in a sustainable digital transformation. Today, Odoo is the operational heart of the company, and we continue evolving together to take its efficiency to the next level."
With Odoo, Best Tobacco managed to integrate all its operations on a single platform, connecting previously isolated areas. Today, each department (purchasing, production, sales, finance, and logistics) uses Odoo as its main tool.
Inventory allows tracking every batch of tobacco from receipt to final shipment, ensuring traceability and regulatory compliance.
The Manufacturing (MRP) app manages production orders, raw material consumption, and quality control, optimizing time and reducing human errors.
Automation of quotes, orders, and approvals through the Sales and Purchase apps eliminated the need for spreadsheets, speeding up internal processes and reducing administrative workload.
Thanks to Odoo’s automation and centralization, Best Tobacco reduced its annual operating costs by up to 25%. The team eliminated manual tasks in billing, reconciliations, and inventory control, freeing administrative staff to focus on analysis and continuous improvement.
Additionally, production control and preventive maintenance within the system reduced material waste and plant downtime, increasing productivity.
One of the most optimized processes has been production planning and stock control. Previously, orders were scheduled without a clear view of available inventory, causing delays and extra costs. Now, Odoo automatically synchronizes inventory levels with production orders, reducing waiting times by 40% and improving efficiency in logistics and purchasing.
Collaboration between departments improved significantly thanks to centralized information. Today, the sales team can see production and logistics status in real time, fostering a culture of transparency and teamwork.
Customer experience also improved through Odoo’s customer portal, allowing distributors and commercial partners to access orders, invoices, and shipping status independently. This has strengthened commercial relationships, reduced response times, and increased customer trust and satisfaction.
"Odoo marked a before and after. We went from manual processes to a modern, integrated platform aligned with our growth."
What’s Next: International Expansion with Full Control
Best Tobacco continues its sustained growth with a clear vision: expand its international presence without losing the operational control that Odoo provides today. With a solid technological foundation, the company seeks to further optimize traceability and strengthen its sustainability and quality strategy.
The goal is to continue integrating more Odoo functionalities, taking advantage of its scalability and continuous updates, keeping the company at the forefront of the tobacco sector.
The case of Best Tobacco Inc. demonstrates that technology can be the best ally for sustainable growth. Thanks to Odoo and the support of Grupo Xmarts, the Paraguayan company has successfully combined tradition and innovation, achieving new levels of efficiency, control, and collaboration.
If your organization aims to digitize processes, improve traceability, or integrate operations on a single platform, Odoo offers the flexibility, scalability, and support your business needs to evolve.